Aptilon Integrated Campaigns

Overview

Generate real results and drive targeted message impressions and interactions with Aptilon Integrated Campaigns.

Aptilon Integrated Campaigns combine the best of Aptilon’s multichannel access products with campaign management experience, and are ideally suited to addressing specific messaging needs. Campaigns focus on a particular business objective, from the marketing and promotion of products, through to supporting the needs of your prescribers with a customer service-oriented model. Aptilon Integrated Campaigns are tailored to meet the individual needs of each client.

Typical Usage Scenarios

Aptilon currently offers the following Integrated Campaigns:

• New Product Launch with pre-launch disease awareness
• Mature Product Awareness
• Unsupported Territories
• Formulary Notification
• MSL 1:1 Connect
• Peer-to-Peer Connect

With Aptilon Integrated Campaigns

• Provide turnkey campaigns designed to deliver results
• Leverage multichannel access to healthcare practitioners through impressions and interactions with healthcare professionals
• Ensure custom campaign budgets, designed to effectively drive towards campaign goals
• Leverage both incoming and outgoing call center options
• Manage access to content, impressions, and interactions across multiple channels, including Aptilon ReachNet^SM