Multichannel Campaign – New Product Introduction

Improve your target audience’s new product knowledge at a time and location most convenient to them.

What it Does

  • Builds pre-launch audience awareness
  • Expands reach
  • Positions marketing as sales-as-a-service from product launch
  • Reinforces key messages delivered by field representatives

What it Includes

  • Live and self-directed meetings via the Web and mobile devices
  • Pre-launch disease awareness
  • Product availability announcements
  • Response marketing programs
  • Physician/specialty representative interactions
  • Monthly email campaigns

Why it Works

  • Bolt-on healthcare professional-delivered detailing
  • One solution for technology, service, support, and healthcare professional access
  • Aptilon ReachNetSM targeted recruitment
  • Preferred contact methods self-selected by healthcare professionals

Learn more about Aptilon Integrated Campaigns >>>