Live Meeting

Overview

Connect healthcare practitioners online with pharmaceutical sales representatives and key opinion leaders using Aptilon Live Meetings. Specifically designed for healthcare practitioners, live online video meetings are simple and straightforward to initiate from any device: desktop, laptop, tablet or smartphone.

Representatives can manage live meetings, share content, and send a video stream using Aptilon LiveCentral from their own computer. With the flexibility of this browser-based software, representatives can be located in a call center or working from a remote location, therefore facilitating many different opportunities to engage with healthcare practitioners.

Different forms of content can be shared during a live meeting: static image slides, closed-loop marketing, flash-based interactive slides, and desktop-shared documentation. Aptilon has extensive experience in ensuring the highest regulatory requirements for content sharing during online meetings.

Typical Usage Scenarios

Aptilon Live Meetings can be used as part of multiple campaigns and service offerings to healthcare practitioners. There are many different ways in which a live meeting can be initiated; calls to action on websites, email campaigns, rep cards or partner channels. Aptilon has a full suite of solutions to enable clients to run the campaign most suited to their goals.

Live Meetings are a perfect way to provide access for healthcare practitioners to key opinion leaders or product specialists, with the convenience of being able to access them from a desktop computer at a convenient time and place.

In addition, enabling healthcare practitioners to rapidly and simply connect with a representative using Aptilon Live Meeting technology permits clients to provide an enhanced level of service. The likelihood of a practitioner initiating a meeting is increased when the service and device allows the interaction to take place at a convenient time and place.

Benefits of Aptilon Live Meetings

• Engage healthcare practitioners in live meetings with pharmaceutical representatives at the time and place that’s convenient for the HCP
• Generate average interaction times of 8-10 minutes
• Share approved content through a controlled environment
• Leverage and share desktop-based content within an environment designed for healthcare practitioners
• Utilize part of a larger infrastructure designed to provide access to, control of, and tracking of live meetings
• Obtain full reporting on access and interaction with live meetings
• Utilize integrated campaigns to assist in successfully promoting your products
• Provide an enhanced level of service to healthcare providers